he is the host of "quest means business" on cnn international. a perennial all-star in davos. richard, give our viewers a look at what this place, davos, and the world economic forum is really like. where in world are we? davos is europe's highest city, located in the eastern part of switzerland in the alps. most of us flew into zurich and then took three trains to get here. it is, however, a really beautiful place, known for great skiing and upscale hotels. it's also really expensive in january. i've been eating pizza all too much this week, 25 bucks for a little pizza, $13 far pint of here in this town. it's costly. >> laundry, three shirts, four pairs of small, and a few socks, about $100. >> yeah. it's very expensive. >>st unbelievable. >> you've got the top 1% of the 1% who are here. but mixed in you have great business people, entrepreneurs, academics and intellectuals. they've all come around to some ideas. >> and they have, and they've all got a point to make. howard ludnick, for example, the head of cantor fitzgerald. everybody's worried about europe. l ludnick's worr